Louisiana SBDC at Southeastern to host seminar for online retailing
Wednesday, July 19, 2017
by: Tonya Lowentritt
HAMMOND – The Louisiana Small Business Development Center at Southeastern Louisiana
University will host a free seminar July 25 titled “Setting Up Your Business for Online
Co-sponsored with the Greater Hammond Chamber of Commerce and Northshore SCORE, the seminar is scheduled from 9 to 11 a.m. at the LSBDC main office in the Southeast Louisiana Business Center, located at 1514 Martens Dr. in Hammond.
“E-commerce is a rapidly growing industry as businesses realize the success that comes with implementing e-commerce into their business strategies. It’s also cheaper and less risky than a brick-and-mortar store because there are fewer overhead costs,” said Assistant Director of the SBDC Sandy Summers.
Summers said that unlike brick-and-mortar stores, online retailing can reach customers 24 hours a day, seven days a week, and expand geographical opportunities by offering products worldwide.
“If you currently own a brick-and-mortar, you know that offline marketing and advertising costs can be high and difficult to track. Online marketing and advertising, however, are less expensive and can be targeted to relevant audiences,” she said. “Join us for an overview of all the pieces to getting started with an online e-commerce platform.”
Guest speaker for the event is Orhan McMillian of Dezins Interactive.
Although the seminar is free, seating is only guaranteed for pre-registered attendees. For more information or to register, call 985-549-3831 or log on to www.lsbdc.org.