NEWS & MEDIA

Southeastern LSBDC to host class for businesses on e-commerce

 

Tuesday, July 30, 2019 
by: Tonya Lowentritt 


     HAMMOND – The Louisiana Small Business Development Center at Southeastern Louisiana University will host a class in Slidell designed to help businesses understand and grow e-commerce.
     Co-sponsored by St. Tammany Corporation and the East and West St. Tammany Chambers of Commerce, the class is scheduled Aug. 28, from 9 a.m. to 4 p.m., at the Slidell Municipal Auditorium, located at 2056 2nd St.
     Titled “E-commerce: How to Increase Your Sales via Amazon and other Channels,” the event will feature two experts who will speak about the importance of e-commerce and help businesses get setup on the right channels to grow sales.
     “As digital consumers increase, the need to have your products and services available online is critical. If your retail, service based, or business-to-business wholesale company plans to successfully compete in the marketplace, it is imperative you attend this event,” said SBDC Director Bill Joubert. “National experts will be on hand to give you the latest trends and information to help you start and grow your e-commerce business. The class will be jam packed with information you can use immediately in your business.”
     U.S. Small Business Administration Regional Administrator Justin Crossie will provide opening remarks. Crossie is a November 2018 appointee of President Donald Trump and SBA Administrator Linda McMahon. Crossie leads the delivery of SBA’s funding programs, counseling services and government contracting and export initiatives in the South Central Region, which serves more than 3.8 million small businesses in Arkansas, Louisiana, New Mexico, Oklahoma and Texas.
     Guest speakers include Eric Kooymans, founder and president of Harnessing Strengths, LLC, and Shannon Roddy, Amazon specialist and founder of Marketplace Seller Courses.
     Kooymans has developed e-commerce websites, marketing campaigns and growth strategies for over 140 companies. With over 15 years of experience in online marketing, he specializes in e-commerce development, search engine optimization, paid search marketing, content marketing, social marketing, lead generation, and more.
     Roddy has consulted with over 85 clients, helping them set-up, optimize and launch their Amazon storefronts and products, as well as successfully promote and protect their brands on the Amazon Platform. His company has helped sellers obtain No. 1 New Release for several products, as well as assist with multiple No. 1 Best Selling Products on Amazon.com.
     Topics to be covered include an overview of e-commerce; the importance of online diversification; Amazon tips for increasing sales; how to start Shopify and WordPress sites; account creation and brand registry on Amazon; and how to increase sales two to three times with e-commerce funnels.
     The cost to attend the course is $25 and includes lunch. Pre-registration is required.
     For more information or to register, call 985-549-3831 or email kromero@southeastern.edu. Online registration is available at https://www2.southeastern.edu/external/event_registration/sbdc/.




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