Strategic Communication, MA

Strategic Sports Communication

Concentration

The Master of Arts in Strategic Communication with a concentration in Strategic Sports Communication prepares students to navigate the dynamic and fast-paced world of sports media and public relations. This concentration emphasizes the strategic use of communication to build and manage sports brands, engage diverse audiences, and support organizational goals. As the influence of digital media and real-time engagement grows in the sports industry, so does the demand for skilled professionals in sports content creation, media relations, sponsorship communication, and fan engagement strategy.

Location

Online

Required Semester Hours

36

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Program Highlights

No GRE Required

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Communicators with skills in digital strategy are in demand

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Designed for working students looking to expand their career horizons

Program Requirements

View University Catalog

What Can You Be?

Types of Jobs

Sports Communication Specialist

Public Relations Manager

Social Media Manager

Sports Content Producer

Types of Employers

Professional & Collegiate Sports Organizations

Sports Media & Broadcasting Companies

Marketing & PR Agencies

Contact Us

Cardinal Newman 201

SLU Box 10719
Hammond, LA 70402

(985) 549-5408

stratcomm​@southeastern.edu

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