Texas Book Company launches official opening at Southeastern
Contact: Rene Abadie
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Southeastern Louisiana University President John L. Crain cuts the ceremonial ribbon marking the official opening of the university’s bookstore under the management of Texas Book Company. Pictured are, from left, bookstore manager Ron Brooks, Provost and Vice President for Academic Affairs Tammy Bourg, Crain, Vice President for University Advancement Wendy Lauderdale, Vice President for Administration and Finance Stephen Smith, Vice President for Student Affairs Marvin Yates, and Texas Book Company Vice President Darren Croom.
HAMMOND – With the band playing and cheerleaders cheering, officials with Southeastern Louisiana University and its new bookstore management firm Texas Book Company cut a ceremonial ribbon Wednesday (Sept. 1) to officially initiate a new era in the store’s management.
Southeastern President John L. Crain welcomed students and visitors alike to the grand opening that included a fashion show featuring students from the university’s fashion merchandising program. Give-aways, door prizes and discounts on merchandise were part of the event.
Based in Greenville, Tex., Texas Book Company now operates stores in 28 colleges in Texas, Oklahoma, New Mexico and Louisiana. Southeastern changed to Texas Book Company this year after more than 20 years with another vendor.
Connie Davis, director of Auxiliary Services at Southeastern, noted the significant increase and variety in new apparel and other merchandise that Texas Book Company has brought into the store.
“The company has added special lines that include cost-friendly apparel to accommodate students’ budgets as well as higher end items for alumni and supporters,” she said.
“We appreciate this opportunity to partner with Southeastern,” said Darren Croom, a vice president with Texas Book Company. “We’ve noted the passion for excellence that’s evident among the administration, faculty, staff and students at Southeastern, and we’re here to help support that mission.”