Southeastern, Livingston Parish Library to host social media seminar

Contact: Tonya Lowentritt
Date: April 5, 2013


     HAMMOND – The Louisiana Small Business Development Center at Southeastern Louisiana University in cooperation with the Livingston Parish Library will host a seminar on social media planning.
     Titled "Time, Tools and Techniques for Your Social Media Plan," the free event will be held April 17 at the main branch of the Livingston Parish Library, 20390 Iowa Street in Livingston from 9 a.m. to 12 p.m.
     "Participants in the seminar can learn how to turn social media sites like Facebook, LinkedIn and Twitter into powerful business tools. In this introductory session, we cover strategies and best practices for businesses to get the most out of their social media activities," said Sandy Summers, assistant director of the Southeastern Small Business Development Center. "This class is designed for businesses that know utilizing social media is a must in today's society."
     The session will cover the following:
     •    time management tools to inspire social media use in an effective, efficient way;
     •    the importance of analytics, how to read them and include them into social media planning;
     •    how social media includes email marketing;
     •    and Constant Contact reporting tools and social media integration tools.
     Summers said attendees will leave the session understanding how time, tools and techniques all work together to build success in the social media scene.
     There is no cost to attend the event; however, pre-registration is preferred, as seating is limited. For more information, contact LSBDC Southeastern at 985-549-3831 or call 225-664-6638. Online registration is available at




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