Strategic Sports Communication

Strategic Communication, MA

Concentration

The Master of Arts in Strategic Communication with a concentration in Strategic Sports Communication prepares students to navigate the dynamic and fast-paced world of sports media and public relations. This concentration emphasizes the strategic use of communication to build and manage sports brands, engage diverse audiences, and support organizational goals. As the influence of digital media and real-time engagement grows in the sports industry, so does the demand for skilled professionals in sports content creation, media relations, sponsorship communication, and fan engagement strategy.

Location

Online

Semester Hours

36

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Program Highlights

  • No GRE Required
  • Communicators with skills in digital strategy are in demand
  • Designed for working students looking to expand their career horizons

What Can You Be?

Types of Jobs

  • Sports Communication Specialist
  • Public Relations Manager
  • Social Media Manager
  • Sports Content Producer

Types of Employers

  • Professional & Collegiate Sports Organizations
  • Sports Media & Broadcasting Companies
  • Marketing & PR Agencies

Contact Us

Cardinal Newman 201

SLU Box 10719
Hammond, LA 70402

(985) 549-5408

stratcomm​@southeastern.edu