NEWS & MEDIA

Southeastern Marketing Program ranked second in the state

 

Tuesday, April 13, 2021 
by: Tonya Lowentritt 


     HAMMOND – Southeastern Louisiana University’s Marketing Program has been ranked No. 2 in the state by Plexuss, the largest digital ecosystem for students to connect with over 18,000 colleges and universities worldwide.
     The marketing college rankings included undergraduate four-year colleges and universities that offer a bachelor’s degree in marketing. Plexuss utilized data from the Department of Education, and looked at key factors such as graduation rates, admissions yield, program popularity, and student retention rates. To create a more encompassing ranking system, the group incorporated subject-specific rankings from the most prominent reputable ranking sources available: U.S. News, Times Higher Education, QS, and ARWU to create the final list.
     Marketing Department Head Jose Noguera said Southeastern’s marketing curriculum provides students with practical as well as theoretical knowledge concerning modern marketing practices. The courses in the major are designed and integrated to assist students in obtaining a comprehensive understanding of the nature and scope of marketing activities.
     “Our marketing program includes concentrations in digital and social media marketing, as well as professional sales. Students are engaged in real-world classroom experiences through hands-on client projects, role-playing, and even competitions,” Noguera said. “Our faculty are passionate and work hard to prepare our students to easily transition into professional careers where they will be successful.”
     The program provides an opportunity for students to obtain the knowledge and skills necessary to be successful in a business career in which marketing plays a key role and/or for graduate study, Noguera added.
     For more information about Southeastern’s marketing program, call 985-549-2277, email marketing@southeastern.edu, or visit southeastern.edu/marketing.
     The full ranking list is available at plexuss.com/r/best-marketing-colleges-in-louisiana-2.




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